Startups

PSI’s 360 Degree Wagon Wheel for Startups: PSI has many hats, VC Kingmaker, Investment Banker, the world’s largest investor network etc. We support our Portfolio Startups holistically, long term & in a 360 Degree way

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• Strategic Alliances: No matter what stage a startup is at, strategic alliances create new opportunities for business growth. Successful start-ups need such partnerships to overcome the business challenges they faced on multiple fronts, by teaming with specialist companies sharing the same vision.​

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• Corporate Sales - This sales as a service is provided through our corporate sales program. We leverage the sales force of our team and our corporate connections to help you with your sales tasks, such as warm introductions to corporates, finding new sales channels and help your company grow. 

  • PSI first introduces Startup Founder/ Alliance/ Sales Head to Large Prospect Founder/ CXO. The Prospect Founder might then introduce Startup to Alliance Head at E-Com Brand (PSI Door Opener)

  • Then there will be multiple rounds of discussions between Startup and Prospect until a PO or Business Agreement is signed up. 

  • If there are issues in closing the deal, PSI might get involved, put in a word to the Founder/ CXO/ President and close it (PSI Order Closure)

  • Post this, as soon as Startup gets income flowing in from that specific PSI Customer Connection, PSI gets its Sales Commission from that Income, for every payment milestone.

  • Hence we are highly commercially motivated in what we do. Work with companies who are commercially motivated and will financially benefit from working with you. 

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• Industry Specific Mentors : Finding a startup mentor is a step in the right direction for your startup to move to the next level. As an entrepreneur, you need a  startup mentorship to provide you with a valuable resource in building a strong foundation for your business. PSI has on its network around 25 Industry Specific Mentors hence, we connect the right mentor to the right Startups.

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• Valuation & Pitch Deck : This is a part of our Fund-Raising process. Some Startups/ SME Companies consult with us just to build or validate their valuation. Here we study your initial presentation, make a detailed study of similar Startups who have become Unicorns, and then give you slide suggestions to make an outstanding presentation. We also have documents like a 25 Page Investment Memorandum, 5 Year Financials Excel & Unit Economics Excel which are required during the VC calls

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• Preparing for your VC calls : Mentoring our Startup during its fund raise process, we prepare you for the upcoming VC conversations. We cover every aspect of the Startup business, from composition of the co-founders to your 5-year revenue projections. We also cover crucial aspects like how to utilize the 45 minutes scheduled by the VC, how to handle the VC objections etc.

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• Funding : Our Funding process is detailed separately. There are 2 stages of this project: PSI preparing you for the fund raise, and relevant VC’s being introduced about your Startup with the PSI reference

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